BenBits Sampling Box & Packaging

BenBits was once a leading chewing gum brand in the Netherlands, notable in the 70s and 80s as the first sugar-free gum.

Since its relaunch in 2016, BenBits has made a comeback with a new focus. It is now the first brand to use only natural gum and ingredients. Building on its rich heritage and strong brand awareness, BenBits is positioned to capture today's market.

As part of the relaunch strategy, we designed the BenBits sampling box and packaging. These elements are crafted to boost brand visibility and engage target consumers effectively.